The full name of the Substack is "Kill the Body" which is the first part of the very famous adage, "Kill the body and the head will die" - in other words, stop the servants and the leader is powerless. (Some folks say Hunter S Thompson coined this phrase, but I believe it had been around in boxing long before, meaning work the opponent's body, not just his head.)
In our present case, the adage refers to calling out the apparatchiks who turn Trump's rants into policy and action - we do that and Trump becomes powerless, if still obnoxious. The adage does NOT mean violence and never has. In fact, I will draw your attention to this paragraph which the Substack posts or links to repeatedly, just to make sure nobody misunderstands its intent:
Do NOT do anything illegal and/or violent to the individuals whom KTB profiles. The phrase Kill The Body is an adage and a metaphor, not a command to be taken literally. KTB eschews lawbreaking and violence. You should too. Otherwise, we are no better than Proud Boys, Oath Keepers, or any of the other thugs whom MAGA types crush on.
KTB has nothing to do with violence or assassination, so don't worry. (And I don't know how one would "sign" a Substack anyway, so you're not going to prison for endorsing anything illicit.) And yes, I am the lead author, which I thought was rather obvious since my post said "our Substack."
Anyway, let me reiterate for for anyone reading: as I said in the initial post's subject line, and as the Substack itself says, ABSOLUTELY NO VIOLENCE/LAWBREAKING is acceptable. Our "weapons" are public humiliation and social exclusion - weapons (or better put, "tactics" ) we should very much be using against MAGA.