The Most Progressive Democratic Party in America Is in Texas

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4. In some places, our brand is toxic

Obviously it's for bogus reasons, but in my county, Democrats are like the 'heel' wrestler that most of the audience likes to hate on. These voters aren't reading platforms... They just can't bring themselves to vote for a Democrat.

Last cycle, we had objectively better local candidates with better experience, better positions, better community outreach, and we still got crushed by over 70 points, same as every cycle for years. It's strictly about teams here.

So while I understand the frustration, I can see why these independents might think they can do better than Democrats in certain areas. Our brand image here is downright toxic. I'm afraid it'll take a generation or two to die out before we can turn it around.