WNBA star Angel Reese confirms Reese's collab after fans' request [View all]
It’s a sweet deal that basketball fans have been craving: The chocolate and peanut butter brand Reese’s has partnered with WNBA star Angel Reese for a merchandise collaboration. So how did this partnership come about? Social media, of course.
It all began when Angel Reese posted “Reese’s Pieces, where ya’ll at?” on X to her over half a million followers after a Chicago Sky victory in June. Her fans, who call themselves “Reese’s Pieces” took no time to make sure their “queen” knew they were there for her.
The fans began sending comment after comment to the Reese’s Pieces account, calling on the company to acknowledge them and their hero.
Reese’s Pieces responded a few days later with a post of its own saying, “Where are we? Just following our favorite player.” It was accompanied by an image of one of the candies wearing an Angel Reese-like headband.
https://san.com/cc/wnba-star-angel-reese-confirms-reeses-collab-after-fans-request/
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